about.
At LOOP, I worked on a range of animated content for Leadhers, a leadership academy focused on empowering women through coaching and personal development.
I started by creating the animated intro and outro for their video podcast, setting a strong, on-brand tone from the very beginning. Next, I designed lower third animations and small on-screen graphics that appear when the host shares a tip, highlights a quote, or lists key takeaways—adding clarity and visual interest while staying consistent with the new brand identity.
result.
In the end, I created an animated brand video that introduces the visual identity and design system we developed at LOOP. Bold, confident, and purposeful, the animation walks viewers through the key elements of the rebrand.